YOOVY. A start up business with big plans for the future. Our task was to help position their brand as a premium product with a film that had a loose narrative, yet with a high fashion look and feel. Working to a tight budget and schedule we needed to maximise our shoot, but also get the most out of our days and chase the best light available, from dusk til dawn. Creating a good bank of scenes not only for the main film, but for social campaigns to follow.

Firstly we shot a day in the factory over in Italy where the products are manufactured. Working in tight spaces and so not to disrupt the factory, we had to be nimble using limited lighting. We then headed back to the glorious Lake District for all rest of the scenes. 

Using a minimal crew there also to be able to get around quickly and with minimal disruption to our beautiful National Park. We shot a few car scenes through Newlands Pass and Honister Pass with the Mavic Mini 3 Pro, then onto the Sony FX3 for the beauty shots. Backed up with a day shooting at the wonderful Lingholm Estate.