Peak District Artisans.
There was no doubting the quality of the Peak District Artisans’ work, but the group struggled to capture the savvy art-buying market. Our solution – dragging them into the wild, so we could place their art among the stunning landscape that inspired it.
Having captured a series of powerful images, we created a media campaign across social and traditional media, all based around a ‘zine style’ newspaper printed by Newspaper Club that went out to the masses.
Photography: Tony Blake